Services How It Works Why Praxel Get in Touch
CRM · Automation · Integrations

Your systems,
finally working
together.

Praxel helps small and mid-sized businesses get more from the tools they already have. We build, fix, and connect your tech stack — precisely.

stack_overview.json
SF
Salesforce CRM
Contacts · Pipelines · Reports
● connected
HS
HubSpot
Marketing Hub · CRM sync
⟳ syncing
KL
Klaviyo
Email flows · Segmentation
● connected
MC
Marketing Cloud
Journeys · Campaigns · Data extensions
✓ configured
ZP
Zapier
12 active automations
✓ configured
MC
Mailchimp
Audience · Campaigns
● connected

Platforms we work with

Salesforce HubSpot Mailchimp Klaviyo ActiveCampaign Constant Contact Brevo ConvertKit Zapier Make MuleSoft Power BI Tableau Looker Google Analytics and many more...
What We Do

Built for how
your business actually runs.

No enterprise contracts. No cookie-cutter packages. We scope every engagement around what you actually need.

CRM & Sales

Setup, cleanup, and optimization for your CRM. Pipeline builds, contact management, reporting, and automation that actually saves your team time.

Salesforce HubSpot Pipelines Reporting
Marketing Automation

Email campaigns, drip sequences, audience segmentation, preference centers, and landing pages. Built on whatever platform fits you best.

Klaviyo Mailchimp ActiveCampaign Brevo
Integrations

Connect your CRM to your marketing stack, your forms to your email tool, your data to your dashboards. We make your tools talk to each other.

Zapier Make MuleSoft API
Landing Pages

Conversion-focused pages built to work with your existing tools. Forms, tracking, A/B testing, and integrations all handled.

Forms Tracking A/B Testing
Nonprofit & Events

Donor management, volunteer coordination, event operations, and the automations that keep it all running smoothly without a full-time ops team.

Donor CRM Events Volunteer Ops
AI Agents

Custom AI agents that work inside your existing tools — answering questions, triaging leads, summarizing data, and handling repetitive tasks so your team doesn't have to.

Workflow Automation LLM Integration Custom Agents
Ongoing Support

Monthly retainers for teams that need a steady hand. Admin support, platform maintenance, new builds, and strategic guidance as you grow.

Retainer Admin Strategy
How It Works

From kickoff to done,
without the runaround.

01
Discovery Call

We learn your stack, your goals, and what's not working. No commitment, no pitch deck.

02
Scoped Proposal

You get a clear proposal — what we'll build, what it costs, and when it's done. Nothing vague.

03
We Build

Hands-on execution. We work in your tools, document everything, and keep you in the loop.

04
Handoff & Support

Thorough handoff so your team can own it. Ongoing support available if you need it.

Why Praxel

Precise work.
No fluff.

Platform agnostic

We're not pushing a preferred tool. We work with what you have or help you pick what actually fits.

Pay for what you need

Every engagement is scoped to your actual requirements. No bloated retainers for work you won't use.

Built for SMBs

We speak your language, not enterprise consultant. Practical solutions that your team can actually own and maintain.

Documentation included

Everything we build comes with clear documentation. You're never dependent on us to understand your own system.

praxel_config.js
// Praxel integration setup
const praxel = {
  client: "Acme Co.",
  stack: ["HubSpot", "Zapier", "Mailchimp"],
  scope: "CRM + email automation",
  bloat: false,
  documented: true,
  status: "✓ delivered on time"
};

// Your team owns it after handoff
export default praxel;
What Clients Say

Results that speak
for themselves.

They cleaned up our HubSpot in a week — something we'd been putting off for two years. Every contact, deal, and pipeline makes sense now.
JM
Jamie M.
Director of Operations · SaaS Startup
Praxel connected our CRM to our email platform and built out our welcome series in three days. We went from zero automation to actually nurturing leads.
RC
Rachel C.
Marketing Manager · E-commerce Brand
As a nonprofit, we don't have an ops team. Praxel built us a donor management system we could actually maintain ourselves. Game changer.
TW
Thomas W.
Executive Director · Nonprofit
Get Started

Ready to make your
tools work for you?

Tell us what you're working with and what's not working. We'll come back with a plan.